Givenchy Beauty
Smitten PR worked with global beauty brand to launch the new Prisme Libre Skin-Caring Glow Foundation. We collaborated with top-tier and mid-tier KOLs on a large-scale paid campaign to feature the skin-caring foundation.
We hosted paid KOLs for a shoot as well as media and KOLs at an intimate event at Capitol Kempinski Heritage Suite. This resulted in comprehensive social media coverage, especially amongst titles like Straits Times Life!, Her World and NUYOU. It also significantly increased brand awareness in the Singapore audience.
